3 Easy Report Ideas For Your Real Estate Blog

Creating your own real estate report is a great way to establish authority and add a little visual flair to your blog. Here are three ideas to get you started.

1.  Monthly Absorption Rate.

The real estate absorption rate is easy to calculate: just divide the total number of active listings by the total number of sales in the past month.  Ex 300 listings / 50 sales = 6 months of inventory. This is one of the quickest and most useful stats out there.  For even more mileage, do the real estate absorption rate for your city and also for your specific niche areas.

2. The Basics.

Try writing a quick post with the following:

  • # of sales
  • Average sale price
  • Average price per square foot
  • Optional: break down by 1/2/3 bedrooms

3.  Inventory Gauge

This is the only subjective report, but at the same time it’s a great chance to add some visual flair to your blog.  First, you’ll need three images to represent low, average, and high inventory.  I used an engine-type gauge, but you could also use some fun local imagery, such as a surf report image for a beach town, or a wine glass with different amounts of wine in it for napa valley, etc.